We helped Toyota win big on their 2018 Olympics campaign by creating compelling video across broadcast and social.
Overview
Our creative focused on bringing to life sharable, relatable human stories featuring a dozen Team Toyota Olympians and Paralympians for use across the brand’s Facebook, Instagram, Twitter, Snap and YouTube channels. We also leveraged the social reach and authority of over 20 athletes, influencers and partners to amplify awareness.
50
Videos created
40m
Social impressions
30m
Video views
